We developed our packaging with a commitment first and foremost to protecting the delicate natural co-factors and nutrients in our products. It also had to be easy to carry around, inexpensive and minimally impact the environment.
In 2016 an independent study (hyperlink) was conducted to assess the resource efficiency of a laminated pouch compared with other common supplement packaging including a glass jar and plastic pot. The results revealed that the pouch solution was more resource-efficient in all areas.
We have not settled in our search for an even more environmentally friendly solution.
After many years of testing and working with green material manufacturers, we are very pleased to announce that in spring 2021, we will be launching a fully protective, compostable, and plastic-free pouch. Please check back here to view our packaging's new green credentials after launch.
Protecting our planet's natural biodiversity is something we can control. From choosing the right ingredients and where they’re sourced from to when and how they’re grown and harvested is vitally important in creating a sustainable future. Whilst not all our products are yet certified organic, all of the foods we use are grown without pesticides or herbicides and our ocean nutrients are carefully managed. Click on the dots below to see some examples:
Plant source vitamin D3
We only collect naturally fallen Reindeer Lichen rather than harvesting it from the trees to keep a minimum “footprint” in the environment. We also source our Reindeer Lichen from several regions to avoid disruption of the environment.
Calcium from calcified seaweed
Our calcium is produced from calcified algae which are carried by ocean currents hundreds of kilometers away from the habitat of the living algae. These designated areas harvesting areas have no local marine life, only passing fish. The ocean currents constantly replenish the harvest area.
Organic ocean source iodine
We only harvest the top 14 inches of the seaweed then do not return to each location for 4 years before re-cutting to ensure there is sustainable growth and so as not to affect the ecosystem. Working with local communities the seaweed is wild-harvested using cutters, not dredged so the seabed is not affected.
Omega 3 from sustainably grown algae
Up to 25% of the global fish catch is being used to produce fish oil products, algae is a much more direct, sustainable and environmentally friendly way to source omega 3. Our algae are specially grown on land, whereas fish oil causes damage to our oceans and contributes to over-farming.
We believe that a well planned vegan diet not only provides everything we need to be healthy but also creates a more ethical and sustainable future. This is why all our products are vegan certified and free from animal-derived ingredients.
Here are a few facts about Vitamin Angels and their work:
Just one, tiny, vitamin A, taken twice a year, can reduce a child’ s risk of death by up to 24%. For babies carried by mothers with anaemia, prenatal multivitamins can reduce the risk of early death by up to 29%.
They reach more than 70 million children and mothers in need annually in more than 70 countries, including underserved communities across the United States.
They were recently ranked among the top 4 percent of charities evaluated by Charity Navigator.
Their goal is to eliminate newborn mortality due to vitamin deficiency by 2030.